Sales Development Representative – Boston, MA

Sales Development Representative


Boston, MA


Sales Development Representative

Boston, MA


Who are we:

As the leader in Data Creation, Snowplow empowers more than 10,000 organisations, including Strava, Autotrader, and Flickr to purposefully create behavioural data to unlock transformative AI and advanced analytics directly from their warehouse, lake or in a real-time stream.  

Snowplow was founded with the belief that data teams should spend their time innovating, not extracting and wrangling behavioural data from CDP’s or analytics platforms.  

Following our $40 million in Series B funding led by global venture capital firm, NEA, whose prior investments include Databricks, Cloudflare, and DataRobot, we are on the lookout for more creative and innovative individuals to help us shape our next chapter.

The Opportunity:

At Snowplow, we know that the key to growth is in a high-performing sales team. That’s why we’re seeking a qualified sales development representative (SDR) to find and screen potential customers who can benefit from our product and service and support us with our ambitious growth plans.

As the first line of communication with prospects, ideal SDRs have a strong understanding of the sales process, excelling at researching leads, starting new relationships, and setting our sales closers up for success. You should be a quick learner with strong communication skills, and have the ability to showcase our offerings in a compelling way.

Every potential customer is an opportunity for you to boost top-line revenue growth, customer acquisition levels, and profitability. There is enormous scope for a talented individual to progress quickly and have a real impact on how this team is formed over the next few years. 

This opportunity is for a person who is looking to work in a demanding and fast-paced working environment with a strong teamwork culture.

Objectives of this Role:

● Represent our company’s products and services, starting with a comprehensive understanding and leading to consumer research to identify how our solutions meet needs

● Generate leads and build relationships by nurturing warm prospects, and finding new potential sales outlets 

● Manage and maintain a pipeline of interested prospects and engage account executives for the next steps 

● Identify best practices to refine the company’s lead generation playbook 

● Deliver exceptional sales results and customer service in addition to providing assistance to other areas of the business where required

Daily and Monthly Responsibilities:

● Utilise our sales engagement platform, Salesforce, cold calling, email, and LinkedIn to generate new sales opportunities 

● Research companies and individuals online to identify new potential leads

● Identify prospect's needs and help them understand the value our solution will bring them 

● Build long-term trusting relationships with prospects to qualify leads as sales opportunities 

● Proactively seek new business opportunities in the market 

● Set up meetings or calls between (prospective) customers and account executives 

● Ensure that the sales processes are followed and internal systems are updated accordingly 

● Report to sales development manager with weekly, monthly, and quarterly results

Required Skills and Qualifications:

● Bachelor’s degree or at least 1-2 years of relevant work experience 

● 12 months minimum of sales experience, with a history of exceeding lead targets 

● Strong communication skills via phone and email 

● Proven creative problem-solving approach and strong analytical skills 

● Strong desire and ability to move up within a sales organisation 

Preferred Qualifications:

● Proficiency with SalesForce or other CRM software 

● Prior experience as a sales development rep with a track record of achieving sales quotes

What you’ll get in return for being awesome:

● A competitive package based on experience, including share options 

● 23 days of holiday a year (plus 11 bank holidays, including Juneteenth)

● MacBook and home office equipment 

● 401k

● Medical, dental and vision insurance 

● Short & long term disability insurance

● 4 weeks fully paid sick leave 

● Mental health support including therapy sessions

● Fantastic company Away-Weeks in a different city each year

● Flexible working 

● Work alongside a supportive and talented team 

● Grow and develop in a fast-moving, collaborative organisation 

● Enjoy fun events organised by our Cultural Work Committee